Intellectual Property for Startups
E ssential guide to protecting and valuing your startup's innovations.

Intellectual property (IP) protection is crucial for innovative startups. This guide helps you understand and implement an effective strategy.
IP Protection Pillars
1. Patents
- Protection of technical innovations
- 20-year protection period
- Requirements for novelty and inventiveness
- International filing strategies
2. Trademarks
- Protection of distinctive signs
- Naming strategy
- Monitoring and defense
3. Copyright
- Protection of original creations
- Software and databases
- Technical documentation
Protection Strategy
Key Steps
- IP asset identification
- Protection options assessment
- Budgeting
- Implementation and monitoring
Financial Aspects
- Filing and maintenance costs
- Funding options
- IP asset valuation
International Protection
Options for worldwide protection:
- PCT for patents
- Madrid System for trademarks
- Regional strategies (EU, ASEAN, etc.)
Best Practices
- Rigorous documentation of innovations
- Confidentiality before filing
- Regular competitive monitoring
- Specialized legal counsel
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