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Being found

3 artículos
Website, Google Business, Instagram: what an independent actually needs

The three channels do different jobs, and only one of them is yours. Here is what each is for — and what to skip.

Ago 04, 2026 1min 2217
Why your clients cannot find you (and where they go instead)

Word of mouth still works. It just ends with a search now — and that search happens with or without you.

Ago 04, 2026 1min 2212
Subdomain or your own domain: how to choose

Both work. One costs nothing and is ready today, the other is yours for good. Here is when each is the right answer.

Ago 03, 2026 1min 2355